Strategies for crowdsourcing

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Practical management strategies for crowdsourcing in libraries, archives and museums (Victoria University of Wellington, 2012)

ABSTRACT
Since 2007, libraries, archives and museums (LAMs) have been inviting online volunteers to assist with large-scale projects that require human cognition, such as tagging, identification, proofreading, transcription, text encoding, translation, and content creation. The efficiency and effectiveness of crowdsourcing in this context is subject to management decisions concerning task allocation, project objectives, volunteer recruitment, systems design, volunteer support, moderation, and evaluation. This report reviews some of the literature and theory on crowdsourcing within the broad field of management, and considers how it relates to recent research on crowdsourcing in the context of LAMs. The recommendations it puts forward will provide managers with a basic foundation for planning crowdsourcing projects, and serve as the basis of future research.

REPORT
Masters project report (PDF)